WIO

Millennials

r/Millennials

Millennials

Last successful update
Updated 2026-08-21 12:31 UTC · 1w ago
Most-mentioned analysis range
Most-discussed range 2026-07-20 → 2026-08-19

Trend windows

Current seven-day window
Current window 2026-08-13 → 2026-08-19
Comparison seven-day window
Comparison 2026-08-06 → 2026-08-12
Analyzed records behind the comparison
39,927 current vs 39,976 comparison analyzed posts/comments

Editorial overview

The strongest rising or new signals by prevalence change: how much more often each entity appears in the current seven-day window compared with the previous seven, normalized by analyzed activity. A signal needs at least 5 distinct posts or comments in the current window. “New” means absent from the comparison window — not new to the world or to Reddit.

  1. #1

    kid

    PERSONRising
    Prevalence change
    +1.3 pp
    Distinct-document support
    Seen in 1,589 posts/comments
    Recent evidence records
    10 recent records
  2. #2

    halloween

    HOLIDAYRising
    Prevalence change
    +0.5 pp
    Distinct-document support
    Seen in 202 posts/comments
    Recent evidence records
    10 recent records
  3. #3

    40

    DECADERising
    Prevalence change
    +0.4 pp
    Distinct-document support
    Seen in 409 posts/comments
    Recent evidence records
    10 recent records
  4. #4

    hayden

    PERSONRising
    Prevalence change
    +0.4 pp
    Distinct-document support
    Seen in 167 posts/comments
    Recent evidence records
    10 recent records
  5. #5

    30

    TIMERising
    Prevalence change
    +0.4 pp
    Distinct-document support
    Seen in 338 posts/comments
    Recent evidence records
    10 recent records
  6. #6

    reunion

    EVENTRising
    Prevalence change
    +0.3 pp
    Distinct-document support
    Seen in 141 posts/comments
    Recent evidence records
    10 recent records

Window: 2026-08-132026-08-19 compared with 2026-08-062026-08-12 (complete UTC days).

Categories by trend strength

Category strength is the sum of its three strongest eligible rising/new signals, in percentage points. Ordered strongest first.

  • PERSON

    +1.9 pp

    from 1,919 posts/comments behind its top signals

    Top signals: kid, hayden, daughter

  • EVENT

    +0.8 pp

    from 471 posts/comments behind its top signals

    Top signals: reunion, party, wedding

  • HOLIDAY

    +0.8 pp

    from 403 posts/comments behind its top signals

    Top signals: halloween, christmas

  • TIME

    +0.6 pp

    from 532 posts/comments behind its top signals

    Top signals: 30, 36, 20 year

  • FAMILY_ROLE

    +0.6 pp

    from 975 posts/comments behind its top signals

    Top signals: parent, child

  • DECADE

    +0.5 pp

    from 457 posts/comments behind its top signals

    Top signals: 40, 1900, 50

  • BRAND

    +0.4 pp

    from 223 posts/comments behind its top signals

    Top signals: rei, applebee, amazon

  • LOCATION

    +0.4 pp

    from 230 posts/comments behind its top signals

    Top signals: mall, park, venue

  • ORGANIZATION

    +0.3 pp

    from 203 posts/comments behind its top signals

    Top signals: hospital, union, store

  • COLOR

    +0.3 pp

    from 148 posts/comments behind its top signals

    Top signals: grey, green, gray

  • PRODUCT

    +0.3 pp

    from 124 posts/comments behind its top signals

    Top signals: couch, shoe, bong

  • VIDEO_GAME

    +0.3 pp

    from 107 posts/comments behind its top signals

    Top signals: wow, runescape, gw2

  • DISEASE

    +0.3 pp

    from 167 posts/comments behind its top signals

    Top signals: cancer, asthma, alcoholism

  • FOOD

    +0.2 pp

    from 135 posts/comments behind its top signals

    Top signals: candy, cake, sandwich

  • FICTIONAL_CHARACTER

    +0.2 pp

    from 96 posts/comments behind its top signals

    Top signals: ernest, simpson, jack skellington

  • ANIMAL

    +0.2 pp

    from 83 posts/comments behind its top signals

    Top signals: dinosaur, happy bunny, fish

  • MONEY

    +0.2 pp

    from 89 posts/comments behind its top signals

    Top signals: tip, $ 10k, $ 150

  • MUSICAL_ARTIST

    +0.2 pp

    from 80 posts/comments behind its top signals

    Top signals: radiohead, linkin park

  • SOFTWARE

    +0.2 pp

    from 67 posts/comments behind its top signals

    Top signals: tinder, photoshop, ffxi

  • COUNTRY

    +0.2 pp

    from 162 posts/comments behind its top signals

    Top signals: america, uk, canada

  • MEDICATION

    +0.2 pp

    from 77 posts/comments behind its top signals

    Top signals: retinol, oxygen, botox

  • CITY

    +0.2 pp

    from 73 posts/comments behind its top signals

    Top signals: vegas, seattle

  • MATERIAL

    +0.2 pp

    from 72 posts/comments behind its top signals

    Top signals: plastic, wood, paint

  • MOVIE

    +0.2 pp

    from 69 posts/comments behind its top signals

    Top signals: nightmare before christmas, remember the titans, superbad

  • TV_SHOW

    +0.2 pp

    from 65 posts/comments behind its top signals

    Top signals: the simpsons, south park, nashville

  • TRANSPORTATION_MODE

    +0.1 pp

    from 82 posts/comments behind its top signals

    Top signals: bike, elevator, plane

  • JOB_TITLE

    +0.1 pp

    from 58 posts/comments behind its top signals

    Top signals: dj, photographer, babysitter

  • INDUSTRY

    +0.1 pp

    from 85 posts/comments behind its top signals

    Top signals: hollywood, restaurant, edm

  • EDUCATIONAL_INSTITUTION

    +0.1 pp

    from 469 posts/comments behind its top signals

    Top signals: high school, hs, daycare

  • HOBBY

    +0.1 pp

    from 77 posts/comments behind its top signals

    Top signals: garage band, gaming, gardening

  • SPORT

    +0.1 pp

    from 66 posts/comments behind its top signals

    Top signals: football, baseball, fishing

  • BOOK

    +0.1 pp

    from 49 posts/comments behind its top signals

    Top signals: memoir, textbook, audiobook

  • DATE

    +0.1 pp

    from 67 posts/comments behind its top signals

    Top signals: 1996, 2001, 2004

  • LAW

    +0.1 pp

    from 59 posts/comments behind its top signals

    Top signals: rule, courthouse, contract

  • FINANCIAL_INSTRUMENT

    +0.1 pp

    from 34 posts/comments behind its top signals

    Top signals: 401k, retirement account, ira

  • RELIGION

    +0.1 pp

    from 165 posts/comments behind its top signals

    Top signals: jesus, hell, god

  • WEBSITE

    +0.1 pp

    from 36 posts/comments behind its top signals

    Top signals: okcupid, linkedin, imdb

  • GENERATION

    +0.1 pp

    from 109 posts/comments behind its top signals

    Top signals: millenial, elder millennial

  • SONG

    +0.0 pp

    from 16 posts/comments behind its top signals

    Top signals: kid a, i love you

  • LANGUAGE

    +0.0 pp

    from 19 posts/comments behind its top signals

    Top signals: fr, japanese

  • POLITICAL_PARTY

    +0.0 pp

    from 19 posts/comments behind its top signals

    Top signals: nazi, neo nazi

  • MENTAL_HEALTH_CONDITION

    +0.0 pp

    from 7 posts/comments behind its top signals

    Top signals: burnout

All signals for r/Millennials are reported for the same exact windows; strength is a presentation aid, not a stored metric.

Signal explorer

Explore the data

Exact published metrics for r/Millennials. Rising and Falling compare the current seven-day window 2026-08-132026-08-19 with the previous seven days 2026-08-062026-08-12 ( complete UTC days; 39,927 current vs 39,976 comparison analyzed records). Signals appear only with at least 5 distinct posts or comments behind them — the current window for Rising, the comparison window for Falling; the CSV export still contains the complete published metric set. Most discussed uses the current analysis lookback (2026-07-20 → 2026-08-19) — frequency, never trending.

Export CSV

Showing 50 of 223

“New” means absent from the comparison window — not new to the world or to Reddit. All signals are automatically extracted and may be wrong; they are directional product signals, not causal claims.

  1. kid

    PERSONRising
    Prevalence change
    +1.3 pp
    Distinct-document support
    Seen in 1,589 posts/comments (current window)
    Mentions comparison vs current
    1,346 comparison → 2,042 current mentions
    Recent evidence records
    10 recent records
  2. halloween

    HOLIDAYRising
    Prevalence change
    +0.5 pp
    Distinct-document support
    Seen in 202 posts/comments (current window)
    Mentions comparison vs current
    22 comparison → 256 current mentions
    Recent evidence records
    10 recent records
  3. 40

    DECADERising
    Prevalence change
    +0.4 pp
    Distinct-document support
    Seen in 409 posts/comments (current window)
    Mentions comparison vs current
    259 comparison → 451 current mentions
    Recent evidence records
    10 recent records
  4. hayden

    PERSONRising
    Prevalence change
    +0.4 pp
    Distinct-document support
    Seen in 167 posts/comments (current window)
    Mentions comparison vs current
    1 comparison → 187 current mentions
    Recent evidence records
    10 recent records
  5. 30

    TIMERising
    Prevalence change
    +0.4 pp
    Distinct-document support
    Seen in 338 posts/comments (current window)
    Mentions comparison vs current
    184 comparison → 384 current mentions
    Recent evidence records
    10 recent records
  6. reunion

    EVENTRising
    Prevalence change
    +0.3 pp
    Distinct-document support
    Seen in 141 posts/comments (current window)
    Mentions comparison vs current
    7 comparison → 169 current mentions
    Recent evidence records
    10 recent records
  7. parent

    FAMILY_ROLERising
    Prevalence change
    +0.3 pp
    Distinct-document support
    Seen in 700 posts/comments (current window)
    Mentions comparison vs current
    669 comparison → 810 current mentions
    Recent evidence records
    10 recent records
  8. christmas

    HOLIDAYRising
    Prevalence change
    +0.3 pp
    Distinct-document support
    Seen in 201 posts/comments (current window)
    Mentions comparison vs current
    95 comparison → 240 current mentions
    Recent evidence records
    10 recent records
  9. rei

    BRANDNew
    Prevalence change
    +0.3 pp
    Distinct-document support
    Seen in 125 posts/comments (current window)
    Mentions comparison vs current
    0 comparison → 150 current mentions
    Recent evidence records
    10 recent records
  10. child

    FAMILY_ROLERising
    Prevalence change
    +0.3 pp
    Distinct-document support
    Seen in 275 posts/comments (current window)
    Mentions comparison vs current
    172 comparison → 326 current mentions
    Recent evidence records
    10 recent records
  11. party

    EVENTRising
    Prevalence change
    +0.2 pp
    Distinct-document support
    Seen in 174 posts/comments (current window)
    Mentions comparison vs current
    90 comparison → 205 current mentions
    Recent evidence records
    10 recent records
  12. wedding

    EVENTRising
    Prevalence change
    +0.2 pp
    Distinct-document support
    Seen in 156 posts/comments (current window)
    Mentions comparison vs current
    72 comparison → 236 current mentions
    Recent evidence records
    10 recent records
  13. daughter

    PERSONRising
    Prevalence change
    +0.2 pp
    Distinct-document support
    Seen in 163 posts/comments (current window)
    Mentions comparison vs current
    84 comparison → 190 current mentions
    Recent evidence records
    10 recent records
  14. hospital

    ORGANIZATIONRising
    Prevalence change
    +0.2 pp
    Distinct-document support
    Seen in 112 posts/comments (current window)
    Mentions comparison vs current
    29 comparison → 140 current mentions
    Recent evidence records
    10 recent records
  15. death

    EVENTRising
    Prevalence change
    +0.2 pp
    Distinct-document support
    Seen in 99 posts/comments (current window)
    Mentions comparison vs current
    25 comparison → 113 current mentions
    Recent evidence records
    10 recent records
  16. mother

    PERSONRising
    Prevalence change
    +0.2 pp
    Distinct-document support
    Seen in 149 posts/comments (current window)
    Mentions comparison vs current
    97 comparison → 189 current mentions
    Recent evidence records
    10 recent records
  17. mall

    LOCATIONRising
    Prevalence change
    +0.2 pp
    Distinct-document support
    Seen in 97 posts/comments (current window)
    Mentions comparison vs current
    33 comparison → 121 current mentions
    Recent evidence records
    10 recent records
  18. wow

    VIDEO_GAMERising
    Prevalence change
    +0.2 pp
    Distinct-document support
    Seen in 64 posts/comments (current window)
    Mentions comparison vs current
    2 comparison → 74 current mentions
    Recent evidence records
    10 recent records
  19. vegas

    CITYRising
    Prevalence change
    +0.2 pp
    Distinct-document support
    Seen in 68 posts/comments (current window)
    Mentions comparison vs current
    11 comparison → 74 current mentions
    Recent evidence records
    10 recent records
  20. died

    EVENTRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 115 posts/comments (current window)
    Mentions comparison vs current
    66 comparison → 139 current mentions
    Recent evidence records
    10 recent records
  21. cancer

    DISEASERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 104 posts/comments (current window)
    Mentions comparison vs current
    51 comparison → 128 current mentions
    Recent evidence records
    10 recent records
  22. park

    LOCATIONRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 74 posts/comments (current window)
    Mentions comparison vs current
    29 comparison → 81 current mentions
    Recent evidence records
    10 recent records
  23. 36

    TIMERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 83 posts/comments (current window)
    Mentions comparison vs current
    37 comparison → 84 current mentions
    Recent evidence records
    10 recent records
  24. candy

    FOODRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 66 posts/comments (current window)
    Mentions comparison vs current
    17 comparison → 90 current mentions
    Recent evidence records
    10 recent records
  25. venue

    LOCATIONRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 59 posts/comments (current window)
    Mentions comparison vs current
    12 comparison → 67 current mentions
    Recent evidence records
    10 recent records
  26. grey

    COLORRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 58 posts/comments (current window)
    Mentions comparison vs current
    9 comparison → 64 current mentions
    Recent evidence records
    10 recent records
  27. castle

    LOCATIONRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 57 posts/comments (current window)
    Mentions comparison vs current
    8 comparison → 57 current mentions
    Recent evidence records
    10 recent records
  28. couch

    PRODUCTRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 53 posts/comments (current window)
    Mentions comparison vs current
    5 comparison → 77 current mentions
    Recent evidence records
    10 recent records
  29. radiohead

    MUSICAL_ARTISTRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 49 posts/comments (current window)
    Mentions comparison vs current
    3 comparison → 55 current mentions
    Recent evidence records
    10 recent records
  30. neighborhood

    LOCATIONRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 148 posts/comments (current window)
    Mentions comparison vs current
    118 comparison → 185 current mentions
    Recent evidence records
    10 recent records
  31. interview

    EVENTRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 64 posts/comments (current window)
    Mentions comparison vs current
    22 comparison → 82 current mentions
    Recent evidence records
    10 recent records
  32. 20 year

    TIMERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 111 posts/comments (current window)
    Mentions comparison vs current
    73 comparison → 111 current mentions
    Recent evidence records
    10 recent records
  33. 38

    TIMERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 80 posts/comments (current window)
    Mentions comparison vs current
    40 comparison → 81 current mentions
    Recent evidence records
    10 recent records
  34. 42

    TIMERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 75 posts/comments (current window)
    Mentions comparison vs current
    34 comparison → 77 current mentions
    Recent evidence records
    10 recent records
  35. dj

    JOB_TITLERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 44 posts/comments (current window)
    Mentions comparison vs current
    7 comparison → 46 current mentions
    Recent evidence records
    10 recent records
  36. space camp

    LOCATIONNew
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 40 posts/comments (current window)
    Mentions comparison vs current
    0 comparison → 52 current mentions
    Recent evidence records
    10 recent records
  37. retinol

    MEDICATIONRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 39 posts/comments (current window)
    Mentions comparison vs current
    1 comparison → 44 current mentions
    Recent evidence records
    10 recent records
  38. 10 year

    TIMERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 116 posts/comments (current window)
    Mentions comparison vs current
    83 comparison → 122 current mentions
    Recent evidence records
    10 recent records
  39. 39

    TIMERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 80 posts/comments (current window)
    Mentions comparison vs current
    45 comparison → 80 current mentions
    Recent evidence records
    10 recent records
  40. green

    COLORRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 55 posts/comments (current window)
    Mentions comparison vs current
    21 comparison → 58 current mentions
    Recent evidence records
    10 recent records
  41. dating

    EVENTRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 44 posts/comments (current window)
    Mentions comparison vs current
    9 comparison → 50 current mentions
    Recent evidence records
    10 recent records
  42. runescape

    VIDEO_GAMERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 37 posts/comments (current window)
    Mentions comparison vs current
    3 comparison → 41 current mentions
    Recent evidence records
    10 recent records
  43. 20

    TIMERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 251 posts/comments (current window)
    Mentions comparison vs current
    230 comparison → 274 current mentions
    Recent evidence records
    10 recent records
  44. bar

    LOCATIONRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 95 posts/comments (current window)
    Mentions comparison vs current
    74 comparison → 105 current mentions
    Recent evidence records
    10 recent records
  45. shoe

    PRODUCTRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 40 posts/comments (current window)
    Mentions comparison vs current
    9 comparison → 47 current mentions
    Recent evidence records
    10 recent records
  46. asthma

    DISEASERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 39 posts/comments (current window)
    Mentions comparison vs current
    6 comparison → 66 current mentions
    Recent evidence records
    10 recent records
  47. tip

    MONEYRising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 36 posts/comments (current window)
    Mentions comparison vs current
    5 comparison → 63 current mentions
    Recent evidence records
    10 recent records
  48. ernest

    FICTIONAL_CHARACTERNew
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 32 posts/comments (current window)
    Mentions comparison vs current
    0 comparison → 47 current mentions
    Recent evidence records
    10 recent records
  49. tinder

    SOFTWARENew
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 32 posts/comments (current window)
    Mentions comparison vs current
    0 comparison → 35 current mentions
    Recent evidence records
    10 recent records
  50. last year

    TIMERising
    Prevalence change
    +0.1 pp
    Distinct-document support
    Seen in 153 posts/comments (current window)
    Mentions comparison vs current
    127 comparison → 157 current mentions
    Recent evidence records
    10 recent records

Entities are extracted automatically and may be wrong. Trend signals are directional product signals, not causal claims. See the methodology for the exact definitions.